My experience is in diverse business sectors including:

• Government
• Higher Education
• Financial Services
• Enterprise Software
• Manufacturing
• Food Production & Safety
• Business Services
• Political/Advocacy/Non-Profit

And more. I help organizations define their measurement strategy, set up website tagging/tracking, and then analyze results.

Some results I’ve produced for clients:

• Built an in-house SEO team for a marketing agency, driving 4x their revenue from this service in less than 8 months.
• Helped a credit union gain of $8.60 in interest revenue for every $1 spent on mortgage promotions.
• Provided insights that helped an IT managed services firm increase lead generation by 25% while cutting their media budget in half.
• Developed analysis which drove gains of 15%-30% more leads for 8 consecutive quarters for a flooring manufacturer.

I like to work by discussing your goals and desired outcomes from digital marketing to come up with the best options that fit your company, clients and budget.

More about me:

As a marketing leader, I strive to create a culture of inclusion, empathy, and humility. My goals are to care for every team member as an individual and support their career and personal growth. We all have something to learn from each other, regardless of the level of the organization we inhabit.

After leading reporting for a marketing agency, I became an independent marketing consultant in 2019. My clients include marketing and advertising agencies across the country, top colleges and universities, federal and state government agencies, and businesses of all sizes.

As the co-founder of Ignite Consulting in Austin, Texas, I led 100+ community advocacy campaigns. The efforts I consulted for established a commuter rail system, created community health clinics for underserved populations, funded development of parks, trails, bicycle infrastructure and safer roads. I was a founding board member of Austin CarShare, the first nonprofit car sharing organization in the southern United States.