5 Steps to Kill the PDF Trap: An AI-Readability Audit
A five-step audit for finding PDFs that AI cannot read, optimizing the ones you must keep, and moving key higher ed content to structured HTML.
Insights
LLM Governance
6 posts on LLM Governance.
← All insights 
LLM Governance 101: Mastering AI Crawler Controls
Control which AI crawlers can use your site: a tiered robots.txt model for training bots versus citing bots, plus page-level meta tag controls.
WebMCP & Browser Agents: The Next Technical SEO Standard
What WebMCP is, how it lets browser agents complete tasks on your site, and why agencies should map services to machine-executable tools.
Is your brand machine-readable?
Why a polished rebrand fails if AI agents cannot verify who you are, and how entity-based SEO and structured data make your organization readable.
The AI Discovery Audit: Why Your Site is Invisible to LLMs
Why large sites go unseen by AI agents and what an AI discovery audit checks: schema gaps, fragmented information and crawler friction.
The Ultimate Guide to AI-Ready Technical SEO
A technical checklist for getting cited by LLMs: allow AI crawlers, keep pages fast, use JSON-LD schema, and structure headings as logic.
Have a measurement or search problem you can’t pin down?
Tell us what you’re seeing. We’ll tell you plainly whether it’s something we can fix.